تأثير التصنيع الأخضر في تحسين جودة المنتجات (بحث تحليلي في دار الوارث للطباعة والنشر – كربلاء المقدسة)
الكلمات المفتاحية:
التصنيع الأخضر، جودة المنتجات، دار الوارث للطباعة والنشر.الملخص
هدف البحث إلى التعرف على تأثير التصنيع الأخضر في جودة المنتجات لمطبعة دار الوارث للطباعة والنشر. وتم جمع البيانات باستخدام نموذج الاستبيان. حيث تم الاستجابة إلى النموذج 80 موظفا من بين 86 موظفا تم دعوتهم إلى المشاركة في هذا الاستبيان. حيث تضمنت الاستبانة قياس متغيرات رئيسة مثل التصنيع الأخضر والتي تم قياسه بأربعة أبعاد (تقليل الهدر، إعادة التصميم، إعادة الاستخدام، إعادة التدوير)، وجودة المنتج والتي تم قياسها بسبعة أبعاد (الجماليات، المتانة، سهولة الاستخدام، الميزات، الأداء، الموثوقية، إمكانية الخدمة) وتم استخدام الأسلوب الكمي في التحليل الاحصائي باستخدام البرنامج الاحصائي (spss.v.26). وبينت نتائج هذا البحث أن جميع أبعاد التصنيع الأخضر لها تأثير معنوي في تفسير التغيرات التي تطرأ على جودة المنتجات لدى مطبعة دار الوارث للطباعة والنشر ما عدا بعد (إعادة التصميم) كان تأثيره غير معنوي.
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