حسين علي عبد الرسول, إلهام نعمة كاظم. The dynamics of the relationship between customer commitment and word-of-mouth advertising, the intention to stay, and the desire to pay a bonus through the interactive role of the company’s mental image - an analytical study of the opinions of a sample o: دراسة تحليلية لأراء عينة من زبائن شركة أسيا سيل. IJAS [Internet]. 2024 Sep. 19 [cited 2025 Jan. 18];15(59):98-122. Available from: https://mail.journals.uokerbala.edu.iq/index.php/ijas/article/view/2368