فارس عبد الله كاظم; مي حمودي عبدالله; ثائر فارس عبدالله. Marketing communications strategies and their role in enhancing the dimensions of the quality of banking service provided - an analytical study of a sample of ethnic commercial banks. Iraqi Journal for Administrative Sciences, كربلاء، جمهورية العراق, v. 11, n. 46, p. 185–216, 2025. Disponível em: https://mail.journals.uokerbala.edu.iq/index.php/ijas/article/view/2913. Acesso em: 18 jan. 2025.