ALAA FARHAN TALIB; ABDEL FATTAH JASSIM ZAALAN; FAISAL ALWAN AL-TAIE. The role of viral marketing in enhancing customer confidence: An analytical study of the opinions of a sample of managers of mobile phone companies in Iraq Zain, Asiacell, Korek, Our Contact. Iraqi Journal for Administrative Sciences, كربلاء، جمهورية العراق, v. 12, n. 49, p. 64–40, 2024. DOI: 10.71207/ijas.v12i49.2661. Disponível em: https://mail.journals.uokerbala.edu.iq/index.php/ijas/article/view/2661. Acesso em: 19 apr. 2026.