مؤمل حسين جويسم. The effects of strategic orientation patterns on marketing performance - an applied study in the Coca-Cola Soft Drinks Company/Babylon Branch. Iraqi Journal for Administrative Sciences, كربلاء، جمهورية العراق, v. 14, n. 57, p. 293–269, 2024. Disponível em: https://mail.journals.uokerbala.edu.iq/index.php/ijas/article/view/2520. Acesso em: 18 jan. 2025.